New Italian Burger Labeled As Corporate “Sellout”
Everybody wants a piece of Italian culture these days it seems. Pizza, espresso, the Mafia, Al Pacino, Gellato, Ferrari’s, etc. and now McDonald’s Italian Burgers.
The new “Italian Burger” recently launched by McDonald’s has fans and critics. On one hand, critics say that the burger is selling out the Italian culture and making it a cheap fast food, opposing traditional Italian food, while on the other hand, supporters view it as a way to “globalize the identity of Italian agriculture”, as one source put it.
Whatever the reasoning, the burger has been on the menu in Italian McDonald’s restaurants for some time now, and sales have exceeded expectations by nearly 100,000 sales.
In other words, if it sells, who cares what the loser thinks…..
